Note on Art
Dublin Core
Title
Note on Art
Subject
A note from LeRoy Neiman on his relationship with Wheaties.
Description
This note from LeRoy Neiman touches on his personal relationship with, and the cultural relevance of, Wheaties cereal boxes. Neiman did illustrations for a number boxes, including ones featuring Roger Staubach and Walter Payton. More context for this commercial relationship can be found here.
Creator
LeRoy Neiman
Source
LeRoy Neiman Foundation
Publisher
LeRoy Neiman Foundation
Date
c. 1990-2011
Contributor
LeRoy Neiman
Rights
Property of the LeRoy Neiman Foundation; please consult the organization's archivist for further details.
Relation
Notes, LN_Notes_1872_01,LN_Notes_1872_02, LN_Notes_1673_01,LN_Notes_1673_02, LN_Notes_1677, LN_Notes_1658, LN_Notes_1674, LN_Notes_1667, LN_Notes_1655, LN_Notes_2250, LN_Notes_1995, LN_Notes_923_01,LN_Notes_923_02, LN_Notes_919_01,LN_Notes_919_02, LN_Notes_1702,LN_Notes_1703, LN_Notes_2436_01, LN_Notes_2436_02, LN_Notes_1903_01, LN_Notes_1903_02
Format
Image/jpeg
Language
English
Type
Document
Identifier
LN_Notes_1871_01; LN_Notes_1871_02
Coverage
New York (N.Y.) New York
Text Item Type Metadata
Text
(1) Wheaties were introduced (in Mpls) in 1923 and have been known to me my entire life so when General Mills called in 1994 that they wanted to use my art me are on Wheaties responded positively.
The concept was to do 6 superstar football players one on each package with a print to go (of all) with (of all the image offered by a coupon on the back of) each sale (BOX) purchased. /
(4) Kurt Vonnegut in 1973 wrote (a novel) called Breakfast of Champions (1) There were touchstones galore. (2) Jack Armstrong the all American boy on radio in the 20s (I fondly remember) (5) The orange box is still the same color today (3) Not to mention the hundreds of breakfasts oat mother’s kitchen table before school
(6) all my images were done on that same orange field
The concept was to do 6 superstar football players one on each package with a print to go (of all) with (of all the image offered by a coupon on the back of) each sale (BOX) purchased. /
(4) Kurt Vonnegut in 1973 wrote (a novel) called Breakfast of Champions (1) There were touchstones galore. (2) Jack Armstrong the all American boy on radio in the 20s (I fondly remember) (5) The orange box is still the same color today (3) Not to mention the hundreds of breakfasts oat mother’s kitchen table before school
(6) all my images were done on that same orange field
Original Format
Felt-tipped pen and pencil on paper.
Files
Collection
Citation
LeRoy Neiman, “Note on Art,” LeRoy Neiman Foundation, accessed April 17, 2024, https://leroyneimanfoundation.omeka.net/items/show/171.